UV Industry of the Month: Wine Labeling
Did you know that UV lamps are used in the process of printing wine bottle labels? These labels can be created by using digital printing, flexographic printing, or even screen printing right onto the glass bottles. These types of printing can be done on several different substrates including paper stocks, foils, and films. A lot goes into the design and printing of wine bottle labels to ensure they are appealing to customers as they are the initial impression customers have when deciding on a purchase.
According to L&NW “Wine labeling – much like the liquid encapsulated within – is a science. There is a premium on diversity, and in most cases, the wine label impacts the sale.”